EyeWonder :: Ad Formats :: Ad Features :: Interactive Creative Features

AD FORMATS :: Ad Features :: Interactive Creative Features

Downloads – Instant Rewards

Reward your customers for interacting with your brand. Add the Download feature to any EyeWonder ad unit and give your audience more reasons to interact with your message. Now you can easily offer wallpapers, IM icons, avatars – even games, audio files and video files. Download features can add an extra element of utility to campaigns centered around Brand Impact & Awareness, Brand Education, Interaction & Favorability and Direct Response & Customer Acquisition.

Interactive Games

Make your brand more fun and engaging. Invite your audience into an immersive, challenging experience direct from your EyeWonder ad unit and you could significantly raise interaction with your brand. They’re fun and they’re effective. Interactive Games form EyeWonder can power Brand Impact & Awareness, Interaction & Favorability as well as Direct Response & Customer Acquisition campaigns.

Photo Gallery

Show it off. EyeWonder’s photo and video gallery is a fun and easy way to invite interaction with your brand from any ad unit. Build a clickable gallery that lets your audience scroll through stills or video footage from your next film or featuring your product in action. Use the Video and Photo Gallery for Brand Education or Interaction & Favorability campaigns.

Zip Code Locator

EyeWonder makes it easy to drive business from online ads to offline locations. Engaged customers can find you by linking the Zip Code Locator in the ad unit to your location database. Retailers of all types can now drive customers directly to nearby stores. The Zip Code Locator can really drive Direct Response and Customer Acquisition campaigns.

Reminders

Make your ads more useful to your audience. By including a field in the online ad that allows users to enter their mobile number, you can send reminders to yourself or others to drive tune-in, movie releases, sporting events or product launches.This mobile feature is a great addition to Audience Reward, Direct Response and Customer Acquisition campaigns.

Tabbed Panels

Take your audience deeper into your message. Add a multi-layer or tabbed feature to ad units and allow users to access different levels of content without ever leaving the ad. Tabbed Panels are a great way to give your audience a true interactive experience in Brand Education or Interaction & Favorability campaigns.

EyeWonder provided the rich media for TEQUILA Advertising Agency’s award-winning Nissan Rogue launch campaign, which featured interactive gaming ads utilizing Papervision 3-D technology and video ads with geo-targeting capabilities. See the Featured Campaign here.

Is this the end of rich media, or just the beginning? Read our Point of View paper on Interactive Digital Advertising – it will open your eyes.

Have you seen what's cooking in our EyeWonder Labs? Check out the latest innovations in Interactive Digital Advertising.